Free Online Course in International Business
Knowledge Statement
Knowledge of Resources: Ex-Im Bank, SBA, Private Banks, Non-bank Private
Sector Lenders
Goal
The goal of this material is to introduce you to the resources
available to aid companies in developing their financial plans for
internal and external international trade financing.
Learning Objectives
You will be able to
• describe the key components of a financial plan
• identify the key financial ratios
• identify key financial resources--the Ex-Im Bank, SBA, private
banks, non-bank private sector lenders required to develop a
financial plan
• identify advantages and disadvantages of each resource
• describe how to find these resources
Introduction
All forms of financing require financial data to be submitted and
evaluated by the financier. Financial planning demonstrates the
ability based on historical data to forecast and project anticipated
results. A financial plan is generally a key element of a more
comprehensive business plan which covers all aspects of a company.
Projections are made to see if the company can meet its objectives.
The ability to understand and use the financial information
contained in the plan gives outside sources, such as banks and
investors, confidence. Without this understanding and confidence, an
outside source will be reluctant to provide funding. The balance
sheet and income statement reveal the key financial data for a
business. The two statements combined tell a story. A reader may
find some aspects of these statements mysterious or confusing, and
they will elicit questions that must be answered. The company's
ability to field and answer these questions to the satisfaction of
that reader will determine the success of getting the financing
required. The fewer the questions the better the chances are of
getting funding from a bank or investor. Answering all questions
does not, however, supersede the minimum requirements to become
bankable: being in business for two years, having a positive net
worth, and being a profitable company. These are not the only
requirements; but without these at a minimum, a lender will ask for
other assets or collateral. The balance sheet lists:
Assets consisting of:
• cash
• inventory
• accounts receivable
Liabilities from:
• accounts payable
• short-term
• long-term debt
• Equity reflecting the owners' investment
• all accumulated earnings
The business plan and financial statements are prepared for internal
use but are often presented to external entities to demonstrate the
strength and expertise of a company. Presentation of a business plan
is critical to gaining investor confidence. Many factors may result
in a company needing to borrow money. The ability to project these
needs based on growth through a cash flow analysis or demonstrated
through the planning process will convince outsiders to invest in
the company. The profitability of the company should demonstrate the
ability to provide a return on investment and/or pay back any debt
incurred.
A Financial Plan
A financial plan consists of sections that will enlighten the reader
about the organization. Each section serves a specific purpose to
accomplish this task. Many of the sections are not directly related
to financial data. The plan should give the philosophy of the
company, the way it is structured, its desired goals/ achievements,
and the plans to get there. The major sections that follow provide a
basic outline for a financial plan:
Cover page and table of contents
The cover page, like the whole document, should be of professional
quality. It identifies the preparer and lists the contents. The
table of contents allows the reader to skip quickly to the
information that is critical to his or her needs. It also provides
an introduction to what the organization thinks is important for the
reader to know about the business.
Mission statement
The mission statement is often overlooked or given little
consideration; yet it sets the stage for the entire plan and should
be considered one of the most important parts of the plan. The
opening statement describes the objectives and philosophy of the
company.
Executive overview
The executive overview provides the opportunity to describe senior
management and their qualifications. The decisions of this group
will determine the outcome of the plan. It is important that this
section to cover the experience, education, background and successes
of senior management.
Executive summary
This statement justifies the reason for the preparation of the plan
and assists a reader in quickly determining whether to proceed. The
writing of this section must be consistent with the objectives of
the company. Caution should be taken in the preparation of this
statement to know the specific needs of a reader who is examining
it.
Organization chart
The organization chart is a visual presentation that provides a look
at the size of the organization, its efficiency and potential
succession. Succession is critical for providing continuity within
an organization since most objectives are met over the long term.
Product and market overview
Here the way the business operates is detailed. This presentation
also demonstrates where the company fits in relationship to other
competing businesses.
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