FREE online courses on Mergers & Acquisitions - Chapter 5 - Forecasting
Performance
Now that we have some insights into future growth, we can
develop a set of performance scenarios. Since no-one can accurately predict the
future, we should develop at least three performance scenarios:
-
Conservative Scenario: Future growth will be slow and decline over time.
- General
Industry Scenario: Continued moderate growth similar to the overall industry.
-
Improved Growth Scenario: Management has the ability to influence level 1 value
drivers and we can expect above average growth.
Keep in mind that performance scenarios have a lot of
assumptions and many of these assumptions are based on things like future
competition, new technologies, changes in the economy, changes in consumer
behavior, etc. The end-result is to arrive at a "most likely" value between the
different scenarios.
Example 9 - Overall Value per Three Scenarios
You have calculated three Net Present Value's (NPV) over a 12
year forecast period. Based on your analysis of value drivers, strategies,
competition, and other variables, you have assigned the following values to each
scenario:
Scenario
Probability x
Net Present Value = Expected Value
Conservative 20% $ 180,000
$ 36,000
Normal 65% 460,000 299,000
M & A Growth 15% 590,000
88,500
Overall Value of Target Company
$ 423,500
The Valuation Model should include a complete set of
forecasted financial statements. Usually a set of forecasted financial
statements will start with the Sales Forecast since sales is a driver behind
many account balances. A good sales forecast will reflect future expected
changes in sales prices, volumes, and other variables.
Two important points when preparing your forecast are:
Historical
Perspective: Make sure the pieces of your forecast fit together and flow
from historical performance. Historical values are very important for predicting
the future. You can gain an historical perspective by simply plotting financial
trends (see Example 10).
Forecast Period:
Your forecast period should cover a long enough period for the target company to
reach a stable and consistent performance level. For example, a company has
reached a stable point when it can earn a constant rate of return on capital for
an indefinite period and the company has the ability to reinvest a constant
proportion of earnings back into the business.
Rarely is the forecast period less than seven years. When in
doubt, use a longer forecast than a shorter forecast.
The final step in forecasting the financials is to estimate
the value drivers and verify the value drivers against historical facts. As we
indicated, three core drivers are return on capital, free cash flow, and
economic value added. Make sure you test your results; are key drivers
consistent with what has happened in the past, what are the trends for future
growth, what are the competitive trends, how will this impact performance, etc.?
Example 10 - Plotting Historical Trends to help with
preparing forecasted financial statements
1990 1991
1992 1993 1994
Operations:
Growth in
Revenues
14% 12% 11%
11% 10%
Growth in
Margins 7%
7%
6% 5%
5%
Working Capital:
Cash
2%
2%
2% 3%
3%
Accts Rec
12%
13% 13%
13% 14%
Accts Payable 4%
4%
5% 5%
5%
Investments:
Assets to Sales 30% 31%
28% 29% 28%
Return on
Capital 14%
12%
13% 13%
12%
When we have completed the Valuation Model, we will have a
set of forecasted financial statements supporting each of our scenarios:
-
Forecasted Income Statement - 3 Scenarios
-
Forecasted Balance Sheet - 3 Scenarios
-
Forecasted Free Cash Flows - 3 Scenarios
-
Forecasted Return on Capital - 3 Scenarios
-
Forecasted Performance Ratios - 3 Scenarios