FREE online courses on How to Become A Great Interviewer - Selling Your
Company And Job Opportunity
If you like what you've heard in an interview, be sure the
candidate leaves enthusiastic about the opportunity with your company. Whether
you intend to make an offer immediately or will need to refer the candidate to
others for additional interviews, don't assume that candidates are eager to go
to work for you! If you like this person, chances are other employers will be
favorably impressed also, so you need to highlight the benefits of working for
you.
Try this: Emphasize positive points relating to your
industry, company, position and job environment and values.
Industry:
What are the forecasts for growth in your industry? How about industry
stability? Is it a cyclical industry?
Company:
How does your company compare with your competitors? What was your growth for
the past 3-5 years? What are your projections for the next 3 years? Why should
those goals be achieved?
Position:
If the position is available because of a recent promotion or company growth,
that's an important selling point. What will the candidate gain in career
growth? What is the visibility of this position and its impact on the company?
Job
environment and values:
What are your corporate values? What tangible evidence is there that your
corporate values are being achieved? Describe your physical facilities.
